BAI turns to DataMentors for data quality services 

TAMPA, FL— June 12, 2009 — DataMentors today announced its data processing relationship with the Bank Administration Institute (BAI). 

DataMentors, recognized as the data standardization leader for its excellence in data matching and data integration, is providing their ValiData and DataFuse software as an ASP-based solution suite to BAI Research.  The proprietary technology enables BAI to conduct highly detailed profiling and data transformation, which ensures the highest levels of reporting accuracy in a most efficient manner.  These advanced data integration services will help further improve payment and branch performance diagnostics, and small business performance benchmarking for BAI’s member financial institutions.

The enhanced interpretation processes are empowering BAI Research, using its member’s data, to deliver far more granularity and accuracy in the diagnostic reports it generates. Benchmarking, using recent peer data is particularly beneficial to financial institutions.  This functionality allows institutions to better compare their individual performance at the local, regional and national levels to the overall data set. The BAI Research and DataMentors relationship is helping to advance the marketing performances of BAI’s member banks and dramatically improve an institution’s competitive edge, short- and long-term, across a broad spectrum of business disciplines.

“BAI is the education and research authority in the financial sector, which is just one of many reasons we’re pleased to be working with them. The relationship is proving to be intellectually rewarding for us as we continue to build advanced data solutions with BAI,” said Bob Orf, President of DataMentors.

Tom Hoscheidt, Managing Director with BAI Research, acknowledges with ever-increasing data volume come increased opportunities to enhance performance— provided the right tools are put in place. “We needed a partner like us who understood the financial services industry and thought progressively about the evolution of, and how to best serve, the financial institutions competing in it.  DataMentors has exceeded our expectations. They are quickly proving to be a real asset to our organization,” said Hoscheidt.

About DataMentors LLC

DataMentors is a provider of database preparation and maintenance marketing solutions featuring DataFuse, Validata, DM-Consulting, PinPoint and Professional Services. These services are used individually or as an integrated end-to-end turnkey database solution for a clean, highly granular and accurate 360-degree view of the customer through data validation, transformation, standardization and householding.  Offered as either a customer-premise installation or ASP delivered solution DataMentors leverages proprietary data discovery, reporting and analysis, campaign management, data mining and modeling practices, identifying insightful customer sales and marketing directions.

About BAI

BAI is the financial services industry's partner for breakthrough information and intelligence needed to innovate and remain relevant in an evolving marketplace. For more than 80 years, BAI has focused on advancing the industry by offering unbiased education and research. Our offerings are as diverse as the industry, and include premier events such as BAI Retail Delivery Conference & Expo, ground-breaking research and performance metrics, professional learning and development programs, and in-depth editorial coverage through BAI Banking Strategies online magazine. Visit www.BAI.org for more information.

BAI is Bank Administration Institute and BAI Center.

DataMentors, DataFuse, Validata and PinPoint are registered trademarks of DataMentors LLC